Deal Sheet: 2026 Maverick Lariat

Mullinax Ford · New Smyrna Beach, FL · VIN: 3FTTW8S34TRB04173

Negotiation Guide

Opening Offer

$38,383

Fair Price

$39,883

Walk Away Above

$39,909

• Recent buyers paid ~$52 below MSRP

Price Breakdown

Est. Dealer Cost$35,942

Est. Invoice$37,140

Holdback$1,198

MSRP (Sticker)$39,935

Asking Price$39,935

Markup$0

Dealer Margin on This Car$3,994

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory305 vehicles

Avg Markup (All Models)-$555

Avg Markup (Maverick)-$79

% Below MSRP100%

Avg Days to Sell8 days

Avg Sold Markup-$513

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