Deal Sheet: 2026 Maverick Lariat

Mtn. View Ford · Chattanooga, TN · VIN: 3FTTW8S33TRB22258

Negotiation Guide

Opening Offer

$38,498

Fair Price

$39,998

Walk Away Above

$40,024

• Recent buyers paid ~$52 below MSRP

Price Breakdown

Est. Dealer Cost$36,045

Est. Invoice$37,247

Holdback$1,202

MSRP (Sticker)$40,050

Asking Price$40,050

Markup$0

Dealer Margin on This Car$4,005

Percentile100% of inventory is priced lower

Days on Lot1 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory262 vehicles

Avg Markup (All Models)-$389

Avg Markup (Maverick)-$50

% Below MSRP94%

Avg Days to Sell11 days

Avg Sold Markup-$536

Cheaper Maverick Lariat Inventory

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-$1,000$39,75020d

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-$1,000$39,76520d

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-$1,000$38,36520d

Cutter Ford, Inc.Aiea, HI

-$1,000$41,00520d

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-$1,000$40,62020d

Hoffman FordEast Hartford, CT

-$1,000$40,30020d

Apple FordColumbia, MD

-$1,000$40,87020d

Ford of MurfreesboroMurfreesboro, TN

-$1,000$38,36520d

Magic City FordRoanoke, VA

-$1,000$39,40020d

Magic City Ford LexingtonLexington, VA

-$1,000$41,00520d