Deal Sheet: 2026 Maverick Lariat

McKie Ford · Rapid City, SD · VIN: 3FTTW8S33TRA96759

Negotiation Guide

Opening Offer

$39,899

Fair Price

$41,399

Walk Away Above

$41,582

• Recent buyers paid ~$52 below MSRP
• Sitting 21 days (avg 12) — extra leverage

Price Breakdown

Est. Dealer Cost$37,589

Est. Invoice$38,841

Holdback$1,253

MSRP (Sticker)$41,765

Asking Price$41,765

Markup$0

Dealer Margin on This Car$4,177

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold1068

Avg Markup-$52

Median Markup$0

Best Deal-$1,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell12 days

Dealer Profile

Inventory344 vehicles

Avg Markup (All Models)-$485

Avg Markup (Maverick)$0

% Below MSRP100%

Avg Days to Sell9 days

Avg Sold Markup-$455

Cheaper Maverick Lariat Inventory

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-$1,000$39,40021d

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-$1,000$41,00521d