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Deal Sheet: 2026 RAM 3500 LIMITED LONGHORN® CREW CAB 4X4 8' BOX
Johnson Auto Plaza Inc · Brighton, CO · VIN: 3C63RRRLXTG324844
Negotiation Guide
Opening Offer
$101,405
Fair Price
$102,905
Walk Away Above
$104,545
- • Recent buyers paid ~$3,280 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$95,567
Est. Invoice$98,752
Holdback (est.)$3,186
MSRP (Sticker)$106,185
Asking Price$103,185
Markup-$3,000
Est. Dealer Margin on This Car$7,619
Percentile96% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold50
Avg Markup-$3,280
Median Markup-$3,000
Best Deal-$5,000
Worst Deal-$2,000
% Sold Below MSRP100%
Avg Days to Sell34 days
Dealer Profile
Inventory287 vehicles
Avg Markup (All Models)-$4,935
Avg Markup (RAM 3500)-$4,837
% Below MSRP100%
Avg Days to Sell27 days
Avg Sold Markup-$4,015
Price History
Jul 3, 2026$107,980 → $106,980(-$1,000)
Aug 4, 2026$104,185 → $103,185(-$1,000)
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