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Deal Sheet: 2026 RAM 3500 LIMITED LONGHORN® MEGA CAB® 4X4 6'4" BOX
Jerry Ulm Chrysler Dodge Jeep Ram · Tampa, FL · VIN: 3C63RRPL7TG311990
Negotiation Guide
Opening Offer
$102,063
Fair Price
$103,563
Walk Away Above
$105,291
- • Recent buyers paid ~$3,457 below MSRP
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$96,318
Est. Invoice$99,529
Holdback (est.)$3,211
MSRP (Sticker)$107,020
Asking Price$104,020
Markup-$3,000
Est. Dealer Margin on This Car$7,702
Percentile100% of inventory is priced lower
Days on Lot46 days
What Others Paid (Last 30 Days)
Cars Sold35
Avg Markup-$3,457
Median Markup-$4,000
Best Deal-$5,000
Worst Deal-$2,000
% Sold Below MSRP100%
Avg Days to Sell34 days
Dealer Profile
Inventory620 vehicles
Avg Markup (All Models)-$4,241
Avg Markup (RAM 3500)-$4,915
% Below MSRP100%
Avg Days to Sell27 days
Avg Sold Markup-$4,737
Price History
Jul 3, 2026$108,815 → $107,815(-$1,000)
Aug 4, 2026$105,020 → $104,020(-$1,000)
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