Deal Sheet: 2026 Cherokee OVERLAND 4X4

Key Chrysler Dodge Jeep Ram of Rochester · Rochester, NH · VIN: 3C4PJMC23TT197365

Negotiation Guide

Opening Offer

$42,661

Fair Price

$44,161

Walk Away Above

$45,823

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$42,737

Est. Invoice$44,161

Holdback (est.)$1,425

MSRP (Sticker)$47,485

Asking Price$47,485

Markup$0

Est. Dealer Margin on This Car$4,749

Percentile100% of inventory is priced lower

Days on Lot4 days

Dealer Profile

Inventory178 vehicles

Avg Markup (All Models)-$1,239

Avg Markup (Cherokee)$0

% Below MSRP100%

Avg Days to Sellnull days

Avg Sold Markup$0

Price History

Jul 1, 2026$44,985 → $47,485(+$2,500)

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