Deal Sheet: 2026 Compass LATITUDE ALTITUDE 4X4

Dick Myers Chrysler Dodge Jeep Ram FIAT · Harrisonburg, VA · VIN: 3C4NJDBN2TT193522

Negotiation Guide

Opening Offer

$29,225

Fair Price

$30,725

Walk Away Above

$31,855

• Recent buyers paid ~$2,260 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$29,687

Est. Invoice$30,676

Holdback (est.)$990

MSRP (Sticker)$32,985

Asking Price$30,985

Markup-$2,000

Est. Dealer Margin on This Car$1,299

Percentile75% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold1694

Avg Markup-$2,260

Median Markup-$2,250

Best Deal-$6,290

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell30 days

Dealer Profile

Inventory63 vehicles

Avg Markup (All Models)-$4,042

Avg Markup (Compass)-$2,000

% Below MSRP100%

Avg Days to Sell26 days

Avg Sold Markup-$4,603

Price History

Jul 1, 2026$32,480 → $34,980(+$2,500)

Jul 4, 2026$34,980 → $32,480(-$2,500)

Jul 8, 2026$32,480 → $32,730(+$250)

Aug 6, 2026$30,735 → $30,985(+$250)

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