Deal Sheet: 2026 Charger R/T PLUS 4-DOOR AWD

Ewald Chrysler Jeep Dodge, LLC · Franklin, WI · VIN: 2C3CDANP2TR288163

Negotiation Guide

Opening Offer

$58,917

Fair Price

$60,417

Walk Away Above

$62,701

• Recent buyers paid ~$4,568 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$58,487

Est. Invoice$60,436

Holdback (est.)$1,950

MSRP (Sticker)$64,985

Asking Price$60,785

Markup-$4,200

Est. Dealer Margin on This Car$2,299

Percentile100% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold114

Avg Markup-$4,568

Median Markup-$4,200

Best Deal-$6,200

Worst Deal-$4,200

% Sold Below MSRP100%

Avg Days to Sell31 days

Dealer Profile

Inventory311 vehicles

Avg Markup (All Models)-$3,743

Avg Markup (Charger)-$4,344

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$4,248

Price History

Jul 9, 2026$66,980 → $62,780(-$4,200)

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