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Deal Sheet: 2026 Charger R/T PLUS 4-DOOR AWD

Heiser Chrysler Dodge Jeep Ram · Sturgeon Bay, WI · VIN: 2C3CDANP2TR288115

Negotiation Guide

Opening Offer
$59,622
Fair Price
$61,122
Walk Away Above
$63,406
  • Recent buyers paid ~$4,568 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$59,121
Est. Invoice$61,092
Holdback (est.)$1,971
MSRP (Sticker)$65,690
Asking Price$61,490
Markup-$4,200
Est. Dealer Margin on This Car$2,369
Percentile100% of inventory is priced lower
Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold114
Avg Markup-$4,568
Median Markup-$4,200
Best Deal-$6,200
Worst Deal-$4,200
% Sold Below MSRP100%
Avg Days to Sell31 days

Dealer Profile

Inventory58 vehicles
Avg Markup (All Models)-$3,806
Avg Markup (Charger)-$5,175
% Below MSRP100%
Avg Days to Sell22 days
Avg Sold Markup-$2,826

Price History

Jul 9, 2026$67,685$63,485(-$4,200)