Deal Sheet: 2026 LYRIQ V-Series Premium

BROGAN CADILLAC CO. · Totowa, NJ · VIN: 1GYXP3RL8TZ600977

Negotiation Guide

Opening Offer

$89,744

Fair Price

$91,244

Walk Away Above

$91,276

• Recent buyers paid ~$65 below MSRP

Price Breakdown

Est. Dealer Cost$79,439

Est. Invoice$82,178

Holdback (est.)$2,739

MSRP (Sticker)$91,309

Asking Price$91,309

Markup$0

Est. Dealer Margin on This Car$11,870

Percentile97% of inventory is priced lower

Days on Lot89 days

What Others Paid (Last 30 Days)

Cars Sold47

Avg Markup-$65

Median Markup$0

Best Deal-$3,160

Worst Deal+$100

% Sold Below MSRP98%

Avg Days to Sell82 days

Dealer Profile

Inventory89 vehicles

Avg Markup (All Models)+$225

Avg Markup (LYRIQ)$0

% Below MSRP89%

Avg Days to Sell38 days

Avg Sold Markup+$137

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