Deal Sheet: 2026 LYRIQ V-Series Premium

BROGAN CADILLAC CO. · Totowa, NJ · VIN: 1GYXP3RL8TZ600977

Negotiation Guide

Opening Offer

$89,731

Fair Price

$91,231

Walk Away Above

$91,270

• Recent buyers paid ~$78 below MSRP

Price Breakdown

Est. Dealer Cost$79,439

Est. Invoice$82,178

Holdback$2,739

MSRP (Sticker)$91,309

Asking Price$91,309

Markup$0

Dealer Margin on This Car$11,870

Percentile99% of inventory is priced lower

Days on Lot33 days

What Others Paid (Last 30 Days)

Cars Sold77

Avg Markup-$78

Median Markup$0

Best Deal-$4,095

Worst Deal+$995

% Sold Below MSRP97%

Avg Days to Sell45 days

Dealer Profile

Inventory63 vehicles

Avg Markup (All Models)$0

Avg Markup (LYRIQ)$0

% Below MSRP98%

Avg Days to Sell25 days

Avg Sold Markup+$3,952

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