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Deal Sheet: 2026 Sierra 1500 Denali Ultimate

IG BURTON LEWES CHEVROLET BUICK GMC · Lewes, DE · VIN: 1GTUUHEL9TZ271131

Negotiation Guide

Opening Offer
$86,232
Fair Price
$87,732
Walk Away Above
$89,361
  • Recent buyers paid ~$2,310 below MSRP
  • Sitting 51 days (avg 25) — extra leverage
  • Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$80,980
Est. Invoice$83,710
Holdback (est.)$2,730
MSRP (Sticker)$90,989
Asking Price$90,989
Markup$0
Est. Dealer Margin on This Car$10,009
Percentile93% of inventory is priced lower
Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold1249
Avg Markup-$2,310
Median Markup$0
Best Deal-$13,250
Worst Deal+$7,980
% Sold Below MSRP91%
Avg Days to Sell25 days

Dealer Profile

Inventory56 vehicles
Avg Markup (All Models)-$72
Avg Markup (Sierra 1500)$0
% Below MSRP95%
Avg Days to Sell25 days
Avg Sold Markup-$2,275

Price History

Jun 1, 2026$90,989$89,989(-$1,000)
Jun 24, 2026$89,989$88,989(-$1,000)
Jul 3, 2026$88,989$90,989(+$2,000)