Deal Sheet: 2026 Sierra 1500 Denali Ultimate

TEAM CHEVROLET, GMC · Scottsbluff, NE · VIN: 1GTUUHEL3TZ412100

Negotiation Guide

Opening Offer

$85,100

Fair Price

$86,600

Walk Away Above

$87,755

• Recent buyers paid ~$2,310 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$79,130

Est. Invoice$81,797

Holdback (est.)$2,667

MSRP (Sticker)$88,910

Asking Price$87,319

Markup-$1,591

Est. Dealer Margin on This Car$8,189

Percentile39% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold1249

Avg Markup-$2,310

Median Markup$0

Best Deal-$13,250

Worst Deal+$7,980

% Sold Below MSRP91%

Avg Days to Sell25 days

Dealer Profile

Inventory35 vehicles

Avg Markup (All Models)-$812

Avg Markup (Sierra 1500)-$1,745

% Below MSRP91%

Avg Days to Sell25 days

Avg Sold Markup-$1,866

Price History

Jul 15, 2026$88,910 → $87,319(-$1,591)

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