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Deal Sheet: 2026 Sierra 1500 Denali Ultimate
BENTLEY BUICK GMC · Huntsville, AL · VIN: 1GTUUHE85TZ398969
This Is Already a Great Deal
Opening Offer
$77,209
Asking Price
$77,690
Max Price
$77,690
- • Recent buyers paid ~$2,385 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $6,115 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$76,709
Est. Invoice$79,295
Holdback (est.)$2,586
MSRP (Sticker)$86,190
Asking Price$77,690
Markup-$8,500
Est. Dealer Margin on This Car$981
Percentile6% of inventory is priced lower
Days on Lot22 days
What Others Paid (Last 30 Days)
Cars Sold1231
Avg Markup-$2,385
Median Markup$0
Best Deal-$13,250
Worst Deal+$7,980
% Sold Below MSRP91%
Avg Days to Sell23 days
Dealer Profile
Inventory317 vehicles
Avg Markup (All Models)-$2,558
Avg Markup (Sierra 1500)-$2,819
% Below MSRP99%
Avg Days to Sell21 days
Avg Sold Markup-$1,865
Price History
Jul 10, 2026$79,091 → $77,690(-$1,401)
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