Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate DRW

GOLD STAR GMC · Salinas, CA · VIN: 1GT4UYEY8TF166125

Negotiation Guide

Opening Offer

$100,746

Fair Price

$102,246

Walk Away Above

$103,955

• Recent buyers paid ~$2,661 below MSRP
• Sitting 67 days (avg 39) — extra leverage

Price Breakdown

Est. Dealer Cost$94,042

Est. Invoice$97,212

Holdback (est.)$3,170

MSRP (Sticker)$105,665

Asking Price$105,665

Markup$0

Est. Dealer Margin on This Car$11,623

Percentile99% of inventory is priced lower

Days on Lot67 days

What Others Paid (Last 30 Days)

Cars Sold107

Avg Markup-$2,661

Median Markup$0

Best Deal-$12,799

Worst Deal+$28,431

% Sold Below MSRP97%

Avg Days to Sell39 days

Dealer Profile

Inventory26 vehicles

Avg Markup (All Models)$0

Avg Markup (Sierra 3500 HD)$0

% Below MSRP100%

Avg Days to Sell21 days

Avg Sold Markup+$1,012

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