Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate

HALLADAY MOTORS · Cheyenne, WY · VIN: 1GT4UYEY5TF341057

Negotiation Guide

Opening Offer

$101,866

Fair Price

$103,366

Walk Away Above

$105,073

• Recent buyers paid ~$3,414 below MSRP

Price Breakdown

Est. Dealer Cost$95,034

Est. Invoice$98,238

Holdback (est.)$3,203

MSRP (Sticker)$106,780

Asking Price$106,780

Markup$0

Est. Dealer Margin on This Car$11,746

Percentile97% of inventory is priced lower

Days on Lot8 days

What Others Paid (Last 30 Days)

Cars Sold214

Avg Markup-$3,414

Median Markup-$1,018

Best Deal-$20,000

Worst Deal+$10,845

% Sold Below MSRP94%

Avg Days to Sell42 days

Dealer Profile

Inventory58 vehicles

Avg Markup (All Models)-$695

Avg Markup (Sierra 3500 HD)+$271

% Below MSRP93%

Avg Days to Sell32 days

Avg Sold Markup-$494

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