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Deal Sheet: 2026 F-150 Lariat

Riverside Ford of Tulsa · Tulsa, OK · VIN: 1FTFW5L89TFB49306

This Is Already a Great Deal

Opening Offer
$67,240
Asking Price
$69,320
Max Price
$69,320
  • Recent buyers paid ~$4,383 below MSRP
  • Price already dropped 2 time(s) — dealer is motivated
  • Asking price is already $117 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$66,438
Est. Invoice$68,653
Holdback (est.)$2,215
MSRP (Sticker)$73,820
Asking Price$69,320
Markup-$4,500
Est. Dealer Margin on This Car$2,882
Percentile2% of inventory is priced lower
Days on Lot59 days

What Others Paid (Last 30 Days)

Cars Sold3959
Avg Markup-$4,383
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell41 days

Dealer Profile

Inventory165 vehicles
Avg Markup (All Models)-$2,289
Avg Markup (F-150)-$3,760
% Below MSRP100%
Avg Days to Sell35 days
Avg Sold Markup-$2,110

Price History

Jul 9, 2026$72,320$69,320(-$3,000)
Aug 6, 2026$69,320$69,820(+$500)
Aug 15, 2026$69,820$69,320(-$500)