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Deal Sheet: 2026 F-150 Lariat
Miller Ford Sales · Lumberton, NJ · VIN: 1FTFW5L88TKD98588
This Is Already a Great Deal
Opening Offer
$66,988
Asking Price
$69,060
Max Price
$69,060
- • Recent buyers paid ~$3,659 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $841 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$66,204
Est. Invoice$68,411
Holdback (est.)$2,207
MSRP (Sticker)$73,560
Asking Price$69,060
Markup-$4,500
Est. Dealer Margin on This Car$2,856
Percentile55% of inventory is priced lower
Days on Lot53 days
What Others Paid (Last 30 Days)
Cars Sold13079
Avg Markup-$3,659
Median Markup-$4,000
Best Deal-$8,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell36 days
Dealer Profile
Inventory105 vehicles
Avg Markup (All Models)-$1,681
Avg Markup (F-150)-$4,000
% Below MSRP91%
Avg Days to Sell30 days
Avg Sold Markup-$1,317
Price History
Jul 9, 2026$72,060 → $69,060(-$3,000)
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