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Deal Sheet: 2026 F-150 Lariat

Jess Ford of Pullman · Pullman, WA · VIN: 1FTFW5L88TFB65691

This Is Already a Great Deal

Opening Offer
$71,581
Asking Price
$73,795
Max Price
$73,795
  • Recent buyers paid ~$3,659 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $1,341 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$70,916
Est. Invoice$73,279
Holdback (est.)$2,364
MSRP (Sticker)$78,795
Asking Price$73,795
Markup-$5,000
Est. Dealer Margin on This Car$2,880
Percentile17% of inventory is priced lower
Days on Lot25 days

What Others Paid (Last 30 Days)

Cars Sold13079
Avg Markup-$3,659
Median Markup-$4,000
Best Deal-$8,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell36 days

Dealer Profile

Inventory49 vehicles
Avg Markup (All Models)-$2,464
Avg Markup (F-150)-$4,278
% Below MSRP100%
Avg Days to Sell25 days
Avg Sold Markup-$750

Price History

Jul 11, 2026$77,795$73,795(-$4,000)