This Is Already a Great Deal
Opening Offer
$66,974
Asking Price
$69,045
Max Price
$69,045
- • Recent buyers paid ~$4,383 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $117 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$66,191
Est. Invoice$68,397
Holdback (est.)$2,206
MSRP (Sticker)$73,545
Asking Price$69,045
Markup-$4,500
Est. Dealer Margin on This Car$2,855
Percentile2% of inventory is priced lower
Days on Lot5 days
What Others Paid (Last 30 Days)
Cars Sold3959
Avg Markup-$4,383
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell41 days
Dealer Profile
Inventory95 vehicles
Avg Markup (All Models)-$1,242
Avg Markup (F-150)-$2,563
% Below MSRP100%
Avg Days to Sell38 days
Avg Sold Markup-$1,500
Price History
Aug 15, 2026$69,545 → $69,045(-$500)
Cheaper F-150 Lariat Inventory
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-$5,000$67,9255d
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-$4,500$78,5953d
Dave Sinclair Ford, Inc.St Louis, MO
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Sam Scism Motors, Inc.Farmington, MO
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Ford GrovesCape Girardeau, MO
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Woodrum FordMacomb, IL
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Baxter Ford of PapillionPapillion, NE
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Woodhouse Ford, Inc.Blair, NE
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Corwin Ford of SpringfieldSpringfield, MO
-$4,500$69,5303d
Rusty Eck Ford, Inc.Wichita, KS
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