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Deal Sheet: 2026 F-150 Lariat

Corwin Ford Reno · Reno, NV · VIN: 1FTFW5L85TFB02306

This Is Already a Great Deal

Opening Offer
$70,635
Asking Price
$72,820
Max Price
$72,820
  • Recent buyers paid ~$3,659 below MSRP
  • Asking price is already $1,341 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$70,038
Est. Invoice$72,373
Holdback (est.)$2,335
MSRP (Sticker)$77,820
Asking Price$72,820
Markup-$5,000
Est. Dealer Margin on This Car$2,782
Percentile17% of inventory is priced lower
Days on Lot0 days

What Others Paid (Last 30 Days)

Cars Sold13079
Avg Markup-$3,659
Median Markup-$4,000
Best Deal-$8,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell36 days

Dealer Profile

Inventory364 vehicles
Avg Markup (All Models)-$2,262
Avg Markup (F-150)-$3,444
% Below MSRP100%
Avg Days to Sell8 days
Avg Sold Markup-$1,029