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Deal Sheet: 2026 F-150 Lariat
Yankee Ford · South Portland, ME · VIN: 1FTFW5L83TFB73794
This Is Already a Great Deal
Opening Offer
$70,946
Asking Price
$73,140
Max Price
$73,140
- • Recent buyers paid ~$3,659 below MSRP
- • Asking price is already $841 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$69,876
Est. Invoice$72,205
Holdback (est.)$2,329
MSRP (Sticker)$77,640
Asking Price$73,140
Markup-$4,500
Est. Dealer Margin on This Car$3,264
Percentile55% of inventory is priced lower
Days on Lot0 days
What Others Paid (Last 30 Days)
Cars Sold13079
Avg Markup-$3,659
Median Markup-$4,000
Best Deal-$8,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell36 days
Dealer Profile
Inventory36 vehicles
Avg Markup (All Models)-$3,139
Avg Markup (F-150)-$4,278
% Below MSRP100%
Avg Days to Sell28 days
Avg Sold Markup-$1,833
Cheaper F-150 Lariat Inventory
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Chuck Brown FordSchulenburg, TX
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-$8,000$64,2200d