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Deal Sheet: 2026 F-150 Lariat

Charles Allen Ford, Inc. · Chickasha, OK · VIN: 1FTFW5L81TKE25906

This Is Already a Great Deal

Opening Offer
$65,562
Asking Price
$67,590
Max Price
$67,590
  • Recent buyers paid ~$3,659 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $841 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$64,881
Est. Invoice$67,044
Holdback (est.)$2,163
MSRP (Sticker)$72,090
Asking Price$67,590
Markup-$4,500
Est. Dealer Margin on This Car$2,709
Percentile55% of inventory is priced lower
Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold13079
Avg Markup-$3,659
Median Markup-$4,000
Best Deal-$8,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell36 days

Dealer Profile

Inventory32 vehicles
Avg Markup (All Models)-$3,461
Avg Markup (F-150)-$4,688
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$2,132

Price History

Jul 9, 2026$70,590$67,590(-$3,000)