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Deal Sheet: 2026 F-150 Lariat
Helfman Ford, Inc. · Stafford, TX · VIN: 1FTFW5L54TKE77729
This Is Already a Great Deal
Opening Offer
$63,079
Asking Price
$65,030
Max Price
$65,030
- • Recent buyers paid ~$4,383 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $117 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$62,577
Est. Invoice$64,663
Holdback (est.)$2,086
MSRP (Sticker)$69,530
Asking Price$65,030
Markup-$4,500
Est. Dealer Margin on This Car$2,453
Percentile2% of inventory is priced lower
Days on Lot6 days
What Others Paid (Last 30 Days)
Cars Sold3959
Avg Markup-$4,383
Median Markup-$4,500
Best Deal-$8,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell41 days
Dealer Profile
Inventory446 vehicles
Avg Markup (All Models)-$2,195
Avg Markup (F-150)-$3,362
% Below MSRP100%
Avg Days to Sell35 days
Avg Sold Markup-$2,134
Price History
Aug 15, 2026$65,530 → $65,030(-$500)
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