Deal Sheet: 2026 F-150 Lariat

Cannon Ford of Pascagoula · Pascagoula, MS · VIN: 1FTFW5L54TFC00328

This Is Already a Great Deal

Opening Offer

$67,997

Asking Price

$70,100

Max Price

$70,100

• Recent buyers paid ~$4,383 below MSRP
• Asking price is already $117 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$67,140

Est. Invoice$69,378

Holdback (est.)$2,238

MSRP (Sticker)$74,600

Asking Price$70,100

Markup-$4,500

Est. Dealer Margin on This Car$2,960

Percentile2% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold3959

Avg Markup-$4,383

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory125 vehicles

Avg Markup (All Models)-$580

Avg Markup (F-150)-$3,500

% Below MSRP62%

Avg Days to Sell42 days

Avg Sold Markup-$551

Cheaper F-150 Lariat Inventory

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Sam Scism Motors, Inc.Farmington, MO

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Ford GrovesCape Girardeau, MO

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Corwin Ford of SpringfieldSpringfield, MO

-$4,500$69,5303d

Rusty Eck Ford, Inc.Wichita, KS

-$4,500$64,1303d