This Is Already a Great Deal
Opening Offer
$51,808
Asking Price
$53,410
Max Price
$53,410
- • Recent buyers paid ~$1,032 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $968 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$49,869
Est. Invoice$51,531
Holdback (est.)$1,662
MSRP (Sticker)$55,410
Asking Price$53,410
Markup-$2,000
Est. Dealer Margin on This Car$3,541
Percentile78% of inventory is priced lower
Days on Lot26 days
What Others Paid (Last 30 Days)
Cars Sold1260
Avg Markup-$1,032
Median Markup-$1,000
Best Deal-$2,250
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell18 days
Dealer Profile
Inventory244 vehicles
Avg Markup (All Models)-$1,828
Avg Markup (F-150)-$2,819
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$533
Price History
Jul 9, 2026$54,410 → $53,410(-$1,000)
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