Deal Sheet: 2026 F-150 XLT

Norm Reeves Ford Lincoln · Cerritos, CA · VIN: 1FTEW3KP8TKE05662

Negotiation Guide

Opening Offer

$49,512

Fair Price

$51,012

Walk Away Above

$53,306

• Recent buyers paid ~$4,143 below MSRP
• Sitting 63 days (avg 35) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$50,040

Est. Invoice$51,708

Holdback (est.)$1,668

MSRP (Sticker)$55,600

Asking Price$51,100

Markup-$4,500

Est. Dealer Margin on This Car$1,060

Percentile15% of inventory is priced lower

Days on Lot63 days

What Others Paid (Last 30 Days)

Cars Sold7864

Avg Markup-$4,143

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell35 days

Dealer Profile

Inventory474 vehicles

Avg Markup (All Models)-$1,627

Avg Markup (F-150)-$3,006

% Below MSRP93%

Avg Days to Sell31 days

Avg Sold Markup-$1,444

Price History

Jul 4, 2026$54,600 → $53,600(-$1,000)

Jul 9, 2026$53,600 → $51,100(-$2,500)

Cheaper F-150 XLT Inventory

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