Deal Sheet: 2026 F-150 STX

Legendary Ford · Forest City, NC · VIN: 1FTEW2LP4TKE60120

Negotiation Guide

Opening Offer

$50,189

Fair Price

$51,689

Walk Away Above

$53,867

• Recent buyers paid ~$4,356 below MSRP

Price Breakdown

Est. Dealer Cost$50,441

Est. Invoice$52,122

Holdback (est.)$1,681

MSRP (Sticker)$56,045

Asking Price$52,545

Markup-$3,500

Est. Dealer Margin on This Car$2,105

Percentile49% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold5580

Avg Markup-$4,356

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell36 days

Dealer Profile

Inventory54 vehicles

Avg Markup (All Models)-$2,315

Avg Markup (F-150)-$2,917

% Below MSRP100%

Avg Days to Sell24 days

Avg Sold Markup-$1,900

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