Deal Sheet: 2026 F-150 STX

Hertrich Ford of Pocomoke · Pocomoke City, MD · VIN: 1FTEW2L59TFA86272

Negotiation Guide

Opening Offer

$55,879

Fair Price

$57,379

Walk Away Above

$59,557

• Recent buyers paid ~$4,356 below MSRP

Price Breakdown

Est. Dealer Cost$55,562

Est. Invoice$57,414

Holdback (est.)$1,852

MSRP (Sticker)$61,735

Asking Price$58,735

Markup-$3,000

Est. Dealer Margin on This Car$3,174

Percentile99% of inventory is priced lower

Days on Lot4 days

What Others Paid (Last 30 Days)

Cars Sold5580

Avg Markup-$4,356

Median Markup-$4,500

Best Deal-$8,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell36 days

Dealer Profile

Inventory26 vehicles

Avg Markup (All Models)-$1,750

Avg Markup (F-150)-$3,000

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$1,767

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