This Is Already a Great Deal
Opening Offer
$39,760
Asking Price
$40,990
Max Price
$40,990
- • Recent buyers paid ~$898 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,102 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$38,691
Est. Invoice$39,981
Holdback (est.)$1,290
MSRP (Sticker)$42,990
Asking Price$40,990
Markup-$2,000
Est. Dealer Margin on This Car$2,299
Percentile100% of inventory is priced lower
Days on Lot37 days
What Others Paid (Last 30 Days)
Cars Sold1816
Avg Markup-$898
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory333 vehicles
Avg Markup (All Models)-$2,707
Avg Markup (Ranger)-$2,056
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$832
Price History
Jul 9, 2026$42,990 → $40,990(-$2,000)
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