Deal Sheet: 2026 Explorer Tremor

Group 1 Ford of Kennesaw · Kennesaw, GA · VIN: 1FMUK8JH8TGB93732

Negotiation Guide

Opening Offer

$49,302

Fair Price

$50,802

Walk Away Above

$51,704

• Recent buyers paid ~$1,373 below MSRP
• Sitting 20 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$47,345

Est. Invoice$48,923

Holdback$1,578

MSRP (Sticker)$52,605

Asking Price$50,855

Markup-$1,750

Dealer Margin on This Car$3,511

Percentile31% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold773

Avg Markup-$1,373

Median Markup-$1,500

Best Deal-$2,000

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory237 vehicles

Avg Markup (All Models)-$677

Avg Markup (Explorer)-$1,214

% Below MSRP100%

Avg Days to Sell15 days

Avg Sold Markup-$333

Cheaper Explorer Tremor Inventory

Twin Rivers Ford, Inc.Fairbury, NE

-$2,000$61,8158d

Fritts FordRiverside, CA

-$2,000$49,2558d

DCH Ford of Thousand OaksThousand Oaks, CA

-$2,000$62,7558d

DCH Ford of Thousand OaksThousand Oaks, CA

-$2,000$61,0108d

DCH Ford of Thousand OaksThousand Oaks, CA

-$2,000$60,8658d

DCH Ford of Thousand OaksThousand Oaks, CA

-$2,000$62,7558d

Price Ford of Simi ValleySimi Valley, CA

-$2,000$60,8658d

Casa Ford of Las CrucesLas Cruces, NM

-$2,000$50,93020d

Anderson Ford of Grand IslandGrand Island, NE

-$2,000$61,96013d

Mel Hambelton Ford, Inc.Wichita, KS

-$2,000$63,20020d