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Deal Sheet: 2026 Explorer Platinum

Frederick Ford, Inc. · Seaford, DE · VIN: 1FMUK8HH5TGB15138

This Is Already a Great Deal

Opening Offer
$53,011
Asking Price
$54,345
Max Price
$54,345
  • Recent buyers paid ~$2,242 below MSRP
  • Sitting 53 days (avg 29) — extra leverage
  • Price already dropped 2 time(s) — dealer is motivated
  • Asking price is already $1,275 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$52,511
Est. Invoice$54,261
Holdback (est.)$1,750
MSRP (Sticker)$58,345
Asking Price$54,345
Markup-$4,000
Est. Dealer Margin on This Car$1,835
Percentile99% of inventory is priced lower
Days on Lot53 days

What Others Paid (Last 30 Days)

Cars Sold1657
Avg Markup-$2,242
Median Markup-$1,500
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell29 days

Dealer Profile

Inventory99 vehicles
Avg Markup (All Models)-$1,672
Avg Markup (Explorer)-$4,000
% Below MSRP100%
Avg Days to Sell33 days
Avg Sold Markup-$1,297

Price History

Jun 20, 2026$57,345$56,595(-$750)
Jul 9, 2026$56,595$54,345(-$2,250)