Deal Sheet: 2026 Explorer Platinum

Ed Morse Ford · Sierra Vista, AZ · VIN: 1FMUK8HH4TGB95550

This Is Already a Great Deal

Opening Offer

$53,096

Asking Price

$53,940

Max Price

$53,940

• Recent buyers paid ~$2,242 below MSRP
• Sitting 53 days (avg 29) — extra leverage
• Price already dropped 3 time(s) — dealer is motivated
• Asking price is already $1,774 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$52,596

Est. Invoice$54,349

Holdback (est.)$1,753

MSRP (Sticker)$58,440

Asking Price$53,940

Markup-$4,500

Est. Dealer Margin on This Car$1,344

Percentile32% of inventory is priced lower

Days on Lot53 days

What Others Paid (Last 30 Days)

Cars Sold1657

Avg Markup-$2,242

Median Markup-$1,500

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell29 days

Dealer Profile

Inventory57 vehicles

Avg Markup (All Models)-$2,360

Avg Markup (Explorer)-$4,200

% Below MSRP100%

Avg Days to Sell38 days

Avg Sold Markup-$1,689

Price History

Jun 13, 2026$57,440 → $56,440(-$1,000)

Jul 4, 2026$56,440 → $57,440(+$1,000)

Jul 9, 2026$57,440 → $54,440(-$3,000)

Jul 29, 2026$54,440 → $53,940(-$500)

Cheaper Explorer Platinum Inventory

Davis Ford Sales, Inc.Fulton, MS

-$4,500$49,80053d

Town East FordMesquite, TX

-$4,500$49,45541d

Platinum FordTerrell, TX

-$4,500$53,44534d

Chastang FordHouston, TX

-$4,500$52,70041d

Doggett Ford South LoopHouston, TX

-$4,500$51,15527d

Gray-Daniels FordBrandon, MS

-$4,500$52,15053d

Glenwood Springs Ford, Inc.Glenwood Springs, CO

-$4,500$54,85053d

Belk Ford, Inc.Oxford, MS

-$4,500$49,95534d

Parkway FordPampa, TX

-$4,500$62,43053d

J Allen FordGulfport, MS

-$4,500$55,00053d