Deal Sheet: 2026 Explorer Active

AML Ford of Prince George · Prince George, VA · VIN: 1FMUK8DH2TGC18894

Negotiation Guide

Opening Offer

$44,415

Fair Price

$45,915

Walk Away Above

$47,845

• Recent buyers paid ~$3,860 below MSRP
• Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$44,798

Est. Invoice$46,291

Holdback (est.)$1,493

MSRP (Sticker)$49,775

Asking Price$46,775

Markup-$3,000

Est. Dealer Margin on This Car$1,978

Percentile100% of inventory is priced lower

Days on Lot53 days

What Others Paid (Last 30 Days)

Cars Sold6574

Avg Markup-$3,860

Median Markup-$4,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell39 days

Dealer Profile

Inventory88 vehicles

Avg Markup (All Models)-$1,966

Avg Markup (Explorer)-$3,000

% Below MSRP100%

Avg Days to Sell45 days

Avg Sold Markup-$2,037

Price History

Jun 25, 2026$48,775 → $48,025(-$750)

Jul 9, 2026$48,025 → $45,775(-$2,250)

Aug 6, 2026$45,775 → $46,775(+$1,000)

Cheaper Explorer Active Inventory

Titusville FordTitusville, PA

-$4,500$46,06065d

Pat Milliken Ford, Inc.Redford, MI

-$4,000$45,7754d

Larry H. Miller Ford MesaMesa, AZ

-$4,000$39,57558d

Peoria FordPeoria, AZ

-$4,000$38,78039d

AutoNation Ford SanfordSanford, FL

-$3,500$39,3750d

Coggin Deland FordOrange City, FL

-$3,500$39,5750d

Gary Yeomans FordDaytona Beach, FL

-$3,500$40,0750d

Gary Yeomans FordDaytona Beach, FL

-$3,500$39,7750d

Jarrett Ford, Inc.Dade City, FL

-$3,500$42,0250d

Bartow Ford CompanyBartow, FL

-$3,500$42,0850d