Negotiation Guide
Opening Offer
$41,849
Fair Price
$43,349
Walk Away Above
$43,975
- • Recent buyers paid ~$1,251 below MSRP
Price Breakdown
Est. Dealer Cost$40,140
Est. Invoice$41,478
Holdback (est.)$1,338
MSRP (Sticker)$44,600
Asking Price$43,600
Markup-$1,000
Est. Dealer Margin on This Car$3,460
Percentile100% of inventory is priced lower
Days on Lot0 days
What Others Paid (Last 30 Days)
Cars Sold5550
Avg Markup-$1,251
Median Markup-$1,000
Best Deal-$2,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell18 days
Dealer Profile
Inventory431 vehicles
Avg Markup (All Models)-$1,110
Avg Markup (Explorer)-$1,000
% Below MSRP100%
Avg Days to Sell17 days
Avg Sold Markup-$1,361
Cheaper Explorer Active Inventory
Corwin Ford of SpringfieldSpringfield, MO
-$2,000$42,78014d
Citrus MotorsOntario, CA
-$2,000$40,78014d
Ed Corley Ford Sales, Inc.Grants, NM
-$2,000$40,78026d
Bob Sight Ford IncLees Summit, MO
-$2,000$47,32019d
High Desert FordVictorville, CA
-$2,000$47,32019d
Team FordLas Vegas, NV
-$2,000$43,27526d
Aaron Ford of Lake ElsinoreLake Elsinore, CA
-$2,000$43,82526d
Sunrise Ford of FontanaFontana, CA
-$2,000$41,27526d
Casa Ford of Las CrucesLas Cruces, NM
-$2,000$44,48026d
Fairway FordPlacentia, CA
-$2,000$44,02026d