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Deal Sheet: 2026 Explorer Platinum
Jenkins & Wynne Ford · Clarksville, TN · VIN: 1FMUK7HHXTGA53150
Negotiation Guide
Opening Offer
$48,962
Fair Price
$50,462
Walk Away Above
$52,806
- • Recent buyers paid ~$4,119 below MSRP
- • Sitting 65 days (avg 32) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$49,635
Est. Invoice$51,290
Holdback (est.)$1,655
MSRP (Sticker)$55,150
Asking Price$51,650
Markup-$3,500
Est. Dealer Margin on This Car$2,015
Percentile38% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold894
Avg Markup-$4,119
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell32 days
Dealer Profile
Inventory270 vehicles
Avg Markup (All Models)-$204
Avg Markup (Explorer)-$3,500
% Below MSRP76%
Avg Days to Sell31 days
Avg Sold Markup-$1,064
Price History
Jul 9, 2026$53,650 → $50,650(-$3,000)
Aug 6, 2026$50,650 → $51,650(+$1,000)
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