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Deal Sheet: 2026 Explorer Platinum
Ford of Murfreesboro · Murfreesboro, TN · VIN: 1FMUK7HH1TGA42358
Negotiation Guide
Opening Offer
$49,006
Fair Price
$50,506
Walk Away Above
$52,858
- • Recent buyers paid ~$3,956 below MSRP
- • Sitting 73 days (avg 31) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$49,689
Est. Invoice$51,345
Holdback (est.)$1,656
MSRP (Sticker)$55,210
Asking Price$51,710
Markup-$3,500
Est. Dealer Margin on This Car$2,021
Percentile43% of inventory is priced lower
Days on Lot73 days
What Others Paid (Last 30 Days)
Cars Sold688
Avg Markup-$3,956
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory388 vehicles
Avg Markup (All Models)-$2,210
Avg Markup (Explorer)-$3,500
% Below MSRP100%
Avg Days to Sell37 days
Avg Sold Markup-$2,136
Price History
Jul 9, 2026$53,710 → $50,710(-$3,000)
Aug 6, 2026$50,710 → $51,710(+$1,000)
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