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Deal Sheet: 2026 Explorer Active
AutoNation Ford Katy · Katy, TX · VIN: 1FMUK7DHXTGB90868
Negotiation Guide
Opening Offer
$37,709
Fair Price
$39,209
Walk Away Above
$41,110
- • Recent buyers paid ~$3,860 below MSRP
- • Sitting 65 days (avg 39) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$38,709
Est. Invoice$39,999
Holdback (est.)$1,290
MSRP (Sticker)$43,010
Asking Price$39,510
Markup-$3,500
Est. Dealer Margin on This Car$801
Percentile39% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold6574
Avg Markup-$3,860
Median Markup-$4,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell39 days
Dealer Profile
Inventory698 vehicles
Avg Markup (All Models)-$1,862
Avg Markup (Explorer)-$3,500
% Below MSRP100%
Avg Days to Sell32 days
Avg Sold Markup-$2,062
Price History
Jul 9, 2026$41,510 → $38,510(-$3,000)
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