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Deal Sheet: 2026 Explorer Active

Group 1 Ford of Pensacola · Pensacola, FL · VIN: 1FMUK7DHXTGB34798

This Is Already a Great Deal

Opening Offer
$39,002
Asking Price
$38,280
Max Price
$38,280
  • Recent buyers paid ~$1,810 below MSRP
  • Sitting 42 days (avg 24) — extra leverage
  • Price already dropped 2 time(s) — dealer is motivated
  • Asking price is already $2,370 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$38,502
Est. Invoice$39,785
Holdback (est.)$1,283
MSRP (Sticker)$42,780
Asking Price$38,280
Markup-$4,500
Est. Dealer Margin on This Car$-222
Percentile32% of inventory is priced lower
Days on Lot42 days

What Others Paid (Last 30 Days)

Cars Sold6173
Avg Markup-$1,810
Median Markup-$1,500
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell24 days

Dealer Profile

Inventory410 vehicles
Avg Markup (All Models)-$2,276
Avg Markup (Explorer)-$4,143
% Below MSRP100%
Avg Days to Sell21 days
Avg Sold Markup-$744

Price History

Jun 13, 2026$41,780$41,280(-$500)
Jul 11, 2026$41,280$38,280(-$3,000)