This Is Already a Great Deal
Opening Offer
$39,002
Asking Price
$38,280
Max Price
$38,280
- • Recent buyers paid ~$2,703 below MSRP
- • Sitting 54 days (avg 32) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,503 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$38,502
Est. Invoice$39,785
Holdback (est.)$1,283
MSRP (Sticker)$42,780
Asking Price$38,280
Markup-$4,500
Est. Dealer Margin on This Car$-222
Percentile33% of inventory is priced lower
Days on Lot54 days
What Others Paid (Last 30 Days)
Cars Sold7727
Avg Markup-$2,703
Median Markup-$3,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell32 days
Dealer Profile
Inventory216 vehicles
Avg Markup (All Models)-$3,321
Avg Markup (Explorer)-$4,500
% Below MSRP100%
Avg Days to Sell29 days
Avg Sold Markup-$2,137
Price History
Jul 9, 2026$41,280 → $38,280(-$3,000)
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