This Is Already a Great Deal
Opening Offer
$39,002
Asking Price
$38,780
Max Price
$38,780
- • Recent buyers paid ~$1,865 below MSRP
- • Sitting 47 days (avg 25) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $1,758 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$38,502
Est. Invoice$39,785
Holdback (est.)$1,283
MSRP (Sticker)$42,780
Asking Price$38,780
Markup-$4,000
Est. Dealer Margin on This Car$278
Percentile99% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold5639
Avg Markup-$1,865
Median Markup-$1,500
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory95 vehicles
Avg Markup (All Models)-$2,000
Avg Markup (Explorer)-$4,000
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$1,058
Price History
Jun 20, 2026$41,780 → $41,030(-$750)
Jul 9, 2026$41,030 → $38,780(-$2,250)
Cheaper Explorer Active Inventory
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-$4,500$41,42540d
McRee Ford, Inc.Dickinson, TX
-$4,500$38,28040d
Cook FordTexas City, TX
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Reddick Brown FordMorrison, TN
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Greenway Ford, Inc.Orlando, FL
-$4,500$41,42514d
Walker Ford Company, Inc.Clearwater, FL
-$4,500$37,88014d
Ferman FordClearwater, FL
-$4,500$41,92014d
Ford of CorinthCorinth, MS
-$4,500$41,58547d
Farrow-Ward Ford, Inc.Ripley, MS
-$4,500$42,43514d