Deal Sheet: 2026 Explorer Active 100A

AutoNation Ford Tustin · Tustin, CA · VIN: 1FMUK7DH4TGC35867

Negotiation Guide

Opening Offer

$35,617

Fair Price

$37,117

Walk Away Above

$38,889

• Recent buyers paid ~$3,543 below MSRP

Price Breakdown

Est. Dealer Cost$36,594

Est. Invoice$37,814

Holdback (est.)$1,220

MSRP (Sticker)$40,660

Asking Price$37,660

Markup-$3,000

Est. Dealer Margin on This Car$1,066

Percentile100% of inventory is priced lower

Days on Lot2 days

What Others Paid (Last 30 Days)

Cars Sold181

Avg Markup-$3,543

Median Markup-$4,000

Best Deal-$4,500

Worst Deal-$1,000

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory199 vehicles

Avg Markup (All Models)-$1,933

Avg Markup (Explorer)-$3,375

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$1,225

Cheaper Explorer Active 100A Inventory

Bolton Ford, L.L.C.Lake Charles, LA

-$4,500$36,16028d

AutoNation Ford BradentonBradenton, FL

-$4,500$36,71563d

Cavenaugh Ford Lincoln, LLCJonesboro, AR

-$4,500$36,90556d

Tropical FordOrlando, FL

-$4,500$35,92063d

Cavender Grande FordSan Antonio, TX

-$4,500$35,84035d

Jarrett-Scott Ford, Inc.Plant City, FL

-$4,500$35,76063d

AutoNation Ford WolfchaseMemphis, TN

-$4,500$36,25063d

Tomball Ford, Inc.Tomball, TX

-$4,500$36,16063d

Five Star Ford of DallasDallas, TX

-$4,500$36,1607d

Long McArthur FordSalina, KS

-$4,500$35,76010d