Deal Sheet: 2025 Expedition Platinum

Coggin Deland Ford · Orange City, FL · VIN: 1FMJU1MG7SEA65645

Negotiation Guide

Opening Offer

$77,536

Fair Price

$79,036

Walk Away Above

$82,011

• No recent sold data — targeting invoice price

Price Breakdown

Est. Dealer Cost$76,487

Est. Invoice$79,036

Holdback$2,550

MSRP (Sticker)$84,985

Asking Price$84,985

Markup$0

Dealer Margin on This Car$8,499

Percentile100% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold387

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory223 vehicles

Avg Markup (All Models)-$809

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell13 days

Avg Sold Markup-$826

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