Deal Sheet: 2025 Expedition Platinum

Willis Ford, Inc. · Smyrna, DE · VIN: 1FMJU1M87SEA43721

Negotiation Guide

Opening Offer

$73,169

Fair Price

$74,669

Walk Away Above

$77,959

• No recent sold data — targeting invoice price
• Sitting 21 days (avg 10) — extra leverage

Price Breakdown

Est. Dealer Cost$73,125

Est. Invoice$75,563

Holdback$2,438

MSRP (Sticker)$81,250

Asking Price$81,250

Markup$0

Dealer Margin on This Car$8,125

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold387

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory52 vehicles

Avg Markup (All Models)-$923

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$2,250

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