Deal Sheet: 2026 Expedition Platinum

Riverside Ford · Macon, GA · VIN: 1FMJU1M81TEA14412

Negotiation Guide

Opening Offer

$70,821

Fair Price

$72,321

Walk Away Above

$75,508

• No recent sold data — targeting invoice price
• Sitting 21 days (avg 10) — extra leverage

Price Breakdown

Est. Dealer Cost$70,826

Est. Invoice$73,186

Holdback$2,361

MSRP (Sticker)$78,695

Asking Price$78,695

Markup$0

Dealer Margin on This Car$7,870

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold387

Avg Markup$0

Median Markup$0

Best Deal$0

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell10 days

Dealer Profile

Inventory172 vehicles

Avg Markup (All Models)-$359

Avg Markup (Expedition)$0

% Below MSRP84%

Avg Days to Sell10 days

Avg Sold Markup-$521

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