Deal Sheet: 2026 Expedition Platinum MAX

Sponsler-Donley Ford of Mount Vernon · Mount Vernon, OH · VIN: 1FMJK1MG1TEA28422

Negotiation Guide

Opening Offer

$94,910

Fair Price

$96,410

Walk Away Above

$96,760

• Recent buyers paid ~$149 below MSRP
• Sitting 58 days (avg 37) — extra leverage

Price Breakdown

Est. Dealer Cost$87,399

Est. Invoice$90,312

Holdback (est.)$2,913

MSRP (Sticker)$97,110

Asking Price$97,110

Markup$0

Est. Dealer Margin on This Car$9,711

Percentile100% of inventory is priced lower

Days on Lot58 days

What Others Paid (Last 30 Days)

Cars Sold1167

Avg Markup-$149

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory65 vehicles

Avg Markup (All Models)-$1,885

Avg Markup (Expedition)$0

% Below MSRP100%

Avg Days to Sell31 days

Avg Sold Markup-$1,415

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