Deal Sheet: 2027 Expedition Platinum MAX

Group 1 Ford of Rockwall · Rockwall, TX · VIN: 1FMJK1L85VEA02774

Negotiation Guide

Opening Offer

$86,731

Fair Price

$88,231

Walk Away Above

$88,306

• Recent buyers paid ~$149 below MSRP

Price Breakdown

Est. Dealer Cost$79,542

Est. Invoice$82,193

Holdback (est.)$2,651

MSRP (Sticker)$88,380

Asking Price$88,380

Markup$0

Est. Dealer Margin on This Car$8,838

Percentile100% of inventory is priced lower

Days on Lot37 days

What Others Paid (Last 30 Days)

Cars Sold1167

Avg Markup-$149

Median Markup$0

Best Deal-$2,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory371 vehicles

Avg Markup (All Models)-$2,232

Avg Markup (Expedition)-$300

% Below MSRP100%

Avg Days to Sell32 days

Avg Sold Markup-$1,752

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