Deal Sheet: 2026 Bronco Outer Banks

Park City Ford, Inc. · Bridgeport, CT · VIN: 1FMEE8BP5TLB25543

Negotiation Guide

Opening Offer

$49,308

Fair Price

$50,808

Walk Away Above

$52,097

• Recent buyers paid ~$2,160 below MSRP
• Sitting 73 days (avg 41) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,047

Est. Invoice$49,648

Holdback (est.)$1,602

MSRP (Sticker)$53,385

Asking Price$51,885

Markup-$1,500

Est. Dealer Margin on This Car$3,839

Percentile45% of inventory is priced lower

Days on Lot73 days

What Others Paid (Last 30 Days)

Cars Sold2782

Avg Markup-$2,160

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory69 vehicles

Avg Markup (All Models)-$2,370

Avg Markup (Bronco)-$1,737

% Below MSRP100%

Avg Days to Sell33 days

Avg Sold Markup-$1,409

Price History

Jul 9, 2026$53,385 → $51,385(-$2,000)

Aug 6, 2026$51,385 → $51,885(+$500)

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