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Deal Sheet: 2026 Bronco Outer Banks
Homer Skelton Ford of Millington, LLC · Millington, TN · VIN: 1FMEE8BP0TLA48905
Negotiation Guide
Opening Offer
$57,353
Fair Price
$58,853
Walk Away Above
$60,176
- • Recent buyers paid ~$2,237 below MSRP
- • Sitting 65 days (avg 39) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$55,350
Est. Invoice$57,195
Holdback (est.)$1,845
MSRP (Sticker)$61,500
Asking Price$60,000
Markup-$1,500
Est. Dealer Margin on This Car$4,650
Percentile40% of inventory is priced lower
Days on Lot65 days
What Others Paid (Last 30 Days)
Cars Sold3288
Avg Markup-$2,237
Median Markup-$2,000
Best Deal-$4,500
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell39 days
Dealer Profile
Inventory133 vehicles
Avg Markup (All Models)-$2,643
Avg Markup (Bronco)-$1,269
% Below MSRP100%
Avg Days to Sell36 days
Avg Sold Markup-$2,496
Price History
Jul 9, 2026$61,500 → $59,000(-$2,500)
Aug 6, 2026$59,000 → $60,000(+$1,000)
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