Deal Sheet: 2026 Bronco Outer Banks

Performance Ford of East Hanover, LLC · East Hanover, NJ · VIN: 1FMDE8BH8TLB25976

Negotiation Guide

Opening Offer

$48,640

Fair Price

$50,140

Walk Away Above

$51,220

• Recent buyers paid ~$2,160 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$47,070

Est. Invoice$48,639

Holdback (est.)$1,569

MSRP (Sticker)$52,300

Asking Price$50,800

Markup-$1,500

Est. Dealer Margin on This Car$3,730

Percentile45% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold2782

Avg Markup-$2,160

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory130 vehicles

Avg Markup (All Models)-$2,112

Avg Markup (Bronco)-$1,500

% Below MSRP100%

Avg Days to Sell29 days

Avg Sold Markup-$1,773

Price History

Jul 9, 2026$52,300 → $50,300(-$2,000)

Aug 6, 2026$50,300 → $50,800(+$500)

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