Deal Sheet: 2026 Bronco Outer Banks

Riverhead Ford · Riverhead, NY · VIN: 1FMDE8BH2TLB20482

Negotiation Guide

Opening Offer

$53,605

Fair Price

$55,105

Walk Away Above

$56,185

• Recent buyers paid ~$2,160 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$51,539

Est. Invoice$53,256

Holdback (est.)$1,718

MSRP (Sticker)$57,265

Asking Price$55,765

Markup-$1,500

Est. Dealer Margin on This Car$4,227

Percentile45% of inventory is priced lower

Days on Lot59 days

What Others Paid (Last 30 Days)

Cars Sold2782

Avg Markup-$2,160

Median Markup-$2,000

Best Deal-$4,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell41 days

Dealer Profile

Inventory92 vehicles

Avg Markup (All Models)-$2,149

Avg Markup (Bronco)-$1,143

% Below MSRP100%

Avg Days to Sell30 days

Avg Sold Markup-$1,572

Price History

Jul 9, 2026$57,265 → $55,265(-$2,000)

Aug 6, 2026$55,265 → $55,765(+$500)

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